Ep #35: Stories and Culture
At the recent Chief Executive Magazine’s CEO Talent Summit that was hosted at the training and operations facility of Southwest Airlines, Ron Wilder had a chance to hear from the chief executives at Southwest and tour the facility. What had struck him the most was the unique way that the folks at Southwest told stories.
This week, your host, Ron talks about the role storytelling plays in the business culture of organizations. He also explains how you can provide clarity to the marketplace as well as within company about who you are and what you stand for. You don’t want to miss this big opportunity to build a culture that behaves in a way that leads to high performance, growth and success!
Listen To The Full Interview:
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What You’ll Learn From This Episode:
- The definition of company culture and why it’s important for every organization.
- Why Southwest Airlines has such a successful business model.
- The incredible stories told by the folks at Southwest.
- How those stories affect the company culture.
- What telling the right stories can do for your company.
Featured On The Show:
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