As the leader of your company, it is vital that you get the fundamental distinction between direction and strategy. You are responsible for both — yet they are different. Here’s the distinction. Strategy is about the how. Strategy comes from the Greek word “strategos” — the art of the general. A strategy is often defined…
In the first weeks of 2015 I’ve talked with several entrepreneurial CEOs who are looking ahead — not just to 2015, but to 2020 and beyond. A big question on their minds is “what’s next?” Here’s a thread from our conversations that has big implications for you and your business. Imagine you were to rewind…
I had two nearly-identical working sessions with two CEOs last week within a twenty-four hour period. One session occurred Tuesday afternoon and the other occurred Wednesday morning. What’s the difference between these two companies? Of course they are different in terms of size and industry. The first company is a professional service business under $1…
Back in September, I went to a seminar in Chicago, hosted by Perry Marshall, (author of 80/20 Sales & Marketing.) The main speaker at this seminar was Richard Koch, (author of The Star Principle and The 80/20 Manager,) and he really challenged us to think — to think about our business and career in very…
Two questions for you and your business: What have you learned in the past 90 days? What are you going to change as a result? My short answer: The past 90 days have been a period of intense action and learning for my company. I’ve learned a ton about my clients, my team, and my…
