4-week course with Ron Wilder
Dear Entrepreneur, Small Business Owner, or Independent Professional,
When you get into your office each day, are you confident that the actions you take are moving you in the right direction — specifically to achieve the financial vision that will allow you to live the way you want to live?
I’ve been in business for over ten years and also have mentored many independent professionals. One of the biggest challenges independent business owners face is staying focused on the right things and not getting overwhelmed with activities that do not advance you towards your goals.
It is essential that you FOCUS YOUR FUNNEL — to make sure that your marketing, sales, and client service activities are ALIGNED so that you can achieve your business, financial, and personal goals.
So how do you do that?
In my FOCUS YOUR FUNNEL course, I’ll walk you through exactly how.
Make sense for you?
Have questions? Check out our FAQs.
Module 1: Building Your Financial Vision
We start by building your financial vision from the bottom up. We calculate the four numbers you must KNOW SPECIFICALLY for your business and your life:
- Household NET income to live the way you truly want to live.
- Household GROSS income to pay the taxes to get to the NET INCOME.
- Business EXPENSES to run and grow your business to generate BUSINESS NET INCOME (which is equal to your household gross income).
- Business REVENUE required to cover your business expenses.
WHEN YOU COMPLETE THIS STEP, YOU WILL HAVE A SPECIFIC TOP-LINE REVENUE TARGET FOR YOUR BUSINESS THAT IS DIRECTLY CONNECTED TO HOW YOU WANT TO LIVE.
STOP PLAYING CRAPS WITH YOUR BUSINESS.
Module 2: Connect the Dots from Your Financial Vision to Your Daily Actions
Connect your financial vision to your PRICING, DELIVERY CAPACITY, and LIFESTYLE (TIME) desires so you KNOW WITH CONFIDENCE if your strategies will get you where you want to go.
- Determine your required MINIMUM EFFECTIVE RATES to achieve your financial and lifestyle goals. (I do not recommend pricing by the hour or the day, but time is your inventory so you need to know this number.)
- Map out your options for pricing and delivery so you know how much CLIENT CAPACITY you really have and what you must
- EVALUATE YOUR CURRENT CLIENT PORTFOLIO TO DETERMINE which clients are above your “right-paying” level and which are below, and then determine the best way to move forward.
Module 3: Focus Your Funnel
- Calculate your NECESSARY REQUIRED ACTIONS on a daily and weekly basis so you know SPECIFICALLY how many client conversations you need to have to meet your goals.
- Lead generation requirements
- Sales conversation requirements
- Identify the LOW HANGING FRUIT for the best places to improve your results based on your current conversion rates.
Bonus Module: Cash Flow for Growth
- Learn a simple tool to forecast cash flow so you can map out the TIMING of your revenues, expenses, and investments to grow your business.
**DISCLAIMER: This course is designed for independent professionals who are sole proprietors or operate in an LLC or S-corp structure in the United States. I am not providing any specific legal, tax, or accounting advice.**
You will get access to the modules above and the additional support below for only $497. Investing at that level gets you:
1. Online Training Modules: You’ll get access to online presentations where I walk you through each step. THEN YOU NEED TO DO YOUR HOMEWORK TO CALCULATE YOUR SPECIFIC NUMBERS. You’ll get access to tools like downloadable worksheets or spreadsheets.
2. Two Live Q&A CALLS: Ask your specific questions about your financial goals and how to focus your funnel.
- Wednesday, July 22nd 2015 from 7:30 – 9:00 PM EDT
- Thursday, July 30th 2015 from 7:30 – 9:00 PM EDT
**BONUS ACCESS**
3. Two Live Get Clients This Week: Business Development Coaching Q&A CALLS with Ron Wilder. These calls are specifically focused on supporting you on upcoming sales opportunities in your business.
- Monday, July 20th 2015 from 2:00 – 3:00 PM EDT
- Monday, July 27th 2015 from 2:00 – 3:00 PM EDT
Stop playing craps in your business. Determine your specific financial vision to live the way you want to live and get focused on the key actions to get you there.
Make sense for you?
We start next Monday!
Have questions? Check out our FAQs.
What people have said about working with Ron:
“The benefits that I get from working with Ron is education. He does a great job of working with you to understand core concepts around marketing, sales, and then what sits underneath that within our own lives that hinder our ability to do those things well.
I think what makes Ron unique in terms of being a valuable coach to entrepreneurs is that he has a good mix of the personal along with the skills. He’s more of a craftsman, that he understands the science and the art and the personal nature that sits under becoming a good businessperson. That mix is rare. Normally you have somebody who’s really good on one side or the other. He’s very good with both. The fact that he has a lot of experience to draw from means that the things that he shares with you he’s pretty much seen or experienced. That gives you a whole lot more confidence in what he says.
— Mark Faggion, Shepherdwise
“I’ve known Ron Wilder for about five years, and what I always say about Ron is every time I talk to Ron, I make money. The reason for that is Ron has an incredible ability to see opportunity that I don’t see. He can look at my life and my business and my strengths and my gifts, and show me a way to step into greater revenue generation, greater opportunity that was invisible to me before.
He’s someone I recommend to people who are highly committed to the work they do, who are ready to experience the next level of success, make a difference in the world, and who want the kind of partner who will provide a stable base and insight that really, I don’t know anywhere else they can get.”
— Michelle Baumann, Transformational Coach
FAQs for Focus Your Funnel: Connect the dots from your financial vision to daily sales action
1. When do we start?
We start Monday, July 6.
2. What is the class schedule?
The first two learning modules are released on Monday, July 6 and Monday, July 13. These portions of the class are self-directed, so you will be able to review the material on your own schedule. The two Q&A calls will take place on Wednesday, July 22 from 7:30 – 9:00 pm ET and Thursday, July 30 from 7:30 – 9:00 pm ET.
3. What if I can’t make the Q&A calls on a certain week or both weeks? Will I still get value?
All calls are recorded and uploaded to the member’s area. You can email a question to me in advance, post it in the Facebook group, or leave a voice memo and I’ll respond on the call.
Also, recognize that “can’t make the call” is a choice. If you have a client commitment or meeting with a new client, great. The empowered language to start using is “what if I make a different choice that week?”
The key to progress is habits and practices. Make a commitment to complete the learning modules and be present for the two live calls. We’ll help you.
4. Do you offer refunds?
I offer a 100% Guarantee on this program. If you are not satisfied with the course for any reason, just let us know and we’ll refund you in full.
5. Can I still get the Independence Day Bonus later?
No. It ends Monday July 6th, 12pm ET. After that, the opportunity for me to personally review the numbers for you personally + your business will no longer be available.
6. I’m still not sure…
Well, at this point, what you aren’t sure about is if you really want to have a clear picture about your finances + financial goals and are committed to making a change to do what is necessary. There really is no risk (see #4 above) in terms of my part of the equation. It really is up to you.
Make sense for you?